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Monday, April 5, 2010

How the iPad Is (Already) Changing the Web

While it remains to be seen whether or not the Apple iPad will be a long term success, there is little doubt about the enthusiasm surrounding the device. Between all of the preorders and the long lines out in front of Apple Stores, the first day for the iPad may have seen better sales than the first day for the original iPhone. And there were a few nice surprises in store for eager iPad owners, including an official Netflix application, which allows streaming of movies to the iPad for Netflix subscribers.


But perhaps the most interesting development was the move to HTML 5 video for sites likeCBS.com, which previously provided an app to deliver video to the iPhone. Brightcove, which provides video for the NY Times, also made the move toward an HTML 5 video platform. And if the iPad continues to sell, expect more to follow the move toward HTML 5 as the video standard.

No doubt, Adobe wasn't too pleased with the development. Adobe Flash has long been the standard for video on the web, but Apple has long taken an anti-Flash stance with the iPhone and extended that stance to the iPad. The move towards HTML 5 video would put a major dent in Adobe's presence on the web, but Adobe did get some good news whenGoogle announced it would be integrating Flash into Chrome. Flash's ability to be a development platform separates it from being just a video player, which ensures it will be around for some time despite the move towards HTML 5.


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